National Sales Manager - Ophthalmology

  • East of England/Anglia,North East,North West,Yorkshire and Humber,East Midlands,West Midlands,London,South East Coast,South Central,South West,Scotland,Wales
  • Flexible salary and benefits DOE.
  • Ref: 6310

About the Job

Evolve Selection are currently recruiting for an exciting new opportunity with a rapidly expanding Pharmaceutical organisation. Our client has an extensive product range within the Ophthalmology market. This exciting role will be working as a National Sales Manager, working to successfully manage a specialist Secondary Care team across the UK, with some key customer account responsibility.

Evolve Selection is a leading UK recruitment and contract sales organisation (CSO), operating within the Pharmaceutical, Healthcare and Medical Device sectors. We offer a highly comprehensive range of permanent recruitment and flexible contract sales solutions. Please do not hesitate to get in contact with us on 0113 457 0777.

Role Responsibilities

  • To provide leadership to the UK sales team of Key Account Managers and National Account Manager. This currently is a team of 5 people in England and Wales, but the team is likely to expand to 9 individuals by the end of the year and cover the UK.
  • To provide coaching and support of the sales team. The NSM will be expected to spend approximately 50% of their time in the field coaching and supporting the team.
  • To act as UK commercial lead with selected wholesalers and retail chains.
  • To build on existing relationships with existing customers and to broaden depth of usage with existing customers as well as finding new customers.
  • To provide leadership to the sales teams in development, implementation and monitoring of account plans in Primary and Secondary Care.
  • To monitor all promotional budgets and resources on time and to budget.
  • To assist senior managers in the development of marketing campaigns, market intelligence and development of annual forecasts and plans.
  • To implement Performance Management Systems to ensure all sales team members are performing to expected KPIs and objectives and that team continue to develop and improve.
  • To have responsibility for a small number of nationally important KOLs both in Primary and Secondary Care.
  • Recruitment and leadership of the UK sales team. An annual UK plan will be developed that will outline our product and people strategy and tactics which the NSM will them implement. The NSM with assistance from Head of Europe, will plan and implement recruitment plans.
  • The NSM would also be responsible for briefing senior Managers on account progression throughout the year.
  • The NSM will spend up to 50% of their time coaching and supporting the team in the field. Field visits will encompass sales skill training, account planning and implementation and competitor knowledge and handling as examples.
  • The NSM will be responsible for the initial training of new sales people. A number of product launches are planned in the next 12 months, and the NSM would lead on this training. They will also be responsible to ensure their team are up to date and compliant on all PV and ABPI matters.
  • The NSM will work with senior managers on strategic and operational plans and will have input into target setting and forecasting.
  • The NSM will also be responsible for looking to increase distribution points of OTC products. The NSM will be assisted in this aim by other staff but will have a large degree of autonomy and responsibility in leading this work. They will act as the UK commercial lead, in particular looking to increase access through pharmacy chains to our products. They will need to work closely with Head of Europe on projects that may need scaling up and with European potential.
  • Good budget management of all budgets (sales team and OTC product budgets) is essential. The NSM will also monitor progress against key KPIs and contribute to incentive scheme develop and understanding
  • The NSM with assistance from other staff will be responsible for ensuring the sales teams are aware and follow to ABPI and PV rules and regulation.
  • The NSM will need to work with a number of differing stakeholders – finance, supply chain and regulatory as examples. Good cross functional working is a key behaviour.

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