Selling to GP's
Selling to GP's
When it comes to pharmaceutical jobs, It’s important to remember when working as a Primary Care Representative or GP Rep, that there are many factors that may influence a GP’s decisions and feelings towards your product, and these are all important subjects to bear in mind when planning your pitch. These are:
- The GP’s themselves
- GP Colleagues
- PCT Board Members
- Practice Nurses
- Practice managers
- Surgery Receptionists
- Community Pharmacists
- Hospital Physicians
- Prescribing Advisers (PA’s)
- Medical Representatives
- Advertising / Branding
- Clinical papers and the medical Press
- NICE
- Patient influence and the tabloid press
Within your pharmaceutical job, research and pre-call planning is extremely important, and an integral characteristic of a pharmaceutical sales career. It also pays to make as many contacts as you can, within the Pharma industry, as you never know who your contacts are connected to, and directly influencing.
For more advice on Pharmaceutical jobs, please call 0844 3577332 or contact us